# Art2link > Cloud-native ESB middleware and the modern successor to Microsoft BizTalk Server. Built by the original BizTalk architects at Cerebrum City. Targeted at Microsoft-stack enterprises planning migration off BizTalk Server (extended support ends January 2030) and at teams building new integration in Azure with full transaction visibility, governance, and customer-owned-cloud deployment. Art2link brings BizTalk-native concepts — orchestrations, pipelines, ports, adapters, schemas, maps — into Azure-native infrastructure. The runtime is private-tenant by default: it deploys into the customer's own Azure subscription, with customer-owned Azure OpenAI keys for AI features, so all integration data and logic stay inside the customer's cloud boundary. Distributed as a transactable Azure Marketplace SKU and listed in Microsoft's Co-sell Ready program. Primary buyer personas: CTOs, integration architects, and enterprise CIOs at Microsoft-stack organizations with active or planned BizTalk migrations. Strongest fit in healthcare (HL7 v2 / FHIR), financial services, EDI-heavy supply chains (X12, EDIFACT, AS2), manufacturing, and pharma. ## Product - [Product overview](https://www.art2link.com/product/): Architecture, runtime model, deployment options - [Platform & runtime](https://www.art2link.com/product/platform/): Azure-native runtime, scaling, high availability - [Mapping engine](https://www.art2link.com/product/mapping/): Visual schema mapper with BizTalk map compatibility - [Observability](https://www.art2link.com/product/observability/): Message tracking, monitoring, audit logs - [Security & governance](https://www.art2link.com/product/security/): Authentication, encryption, customer-owned keys - [Adapters](https://www.art2link.com/product/integrations/): Connector catalog with BizTalk adapter parity - [Pricing](https://www.art2link.com/pricing/): Starter (free, $0/mo), Grow ($250/mo), and Enterprise (from $500/mo) — one flat monthly license per tier, no per-message or per-partner metering, each running in the customer's own Azure tenant ## Solutions - [BizTalk Migration](https://www.art2link.com/solutions/biztalk-migration/): The primary use case — replace BizTalk Server before January 2030 extended-support cutoff - [EDI Integration](https://www.art2link.com/solutions/edi-integration/): X12, EDIFACT, AS2 messaging - [HL7 / FHIR Integration](https://www.art2link.com/solutions/hl7-fhir-integration/): Healthcare interoperability - [System Integration](https://www.art2link.com/solutions/system-integration/): General enterprise application integration ## BizTalk: three paths compared BizTalk Server 2020 is the final release; mainstream Microsoft support ends in 2030. The three realistic paths off BizTalk, compared across the factors a board actually weighs: | Decision factor | Stay on BizTalk | Logic Apps + Functions | Art2link ESB | | --- | --- | --- | --- | | Migration | Not required | Full rebuild required | 50–70% carried forward | | Transaction visibility | Custom BAM build | Fragmented, custom build | Built-in, end-to-end | | Governance & audit | Partial compliance | Custom build required | Built-in controls | | Disaster recovery | Complex to configure | Custom configuration | Streamlined, built-in | | Future support | Ends 2030 (end-of-life) | Indefinite | Indefinite | Art2link ESB is the recommended path: a lift-and-shift migration that carries existing BizTalk maps and flows onto an Azure-native runtime, with transaction visibility, governance, and disaster recovery built in rather than custom-built. ## Services Art2link delivers integration services in two lines, by the engineers who build the Art2link ESB (the original Microsoft BizTalk Server architects at Cerebrum City). All delivery runs inside the customer's own Azure tenant. - [Integration Services](https://www.art2link.com/services/): Overview of both service lines and how an engagement works (Assess → Architect → Build → Validate → Operate) - Integration Consulting Services: integration assessment & reference architecture, BizTalk migration, implementation & onboarding, custom development (adapters, maps, pipelines, orchestrations), EDI/HL7/FHIR enablement, and team training - Managed Integration & Run Support: 24/7 monitoring & observability, SLA-backed incident response (Essential / Business / Mission-Critical tiers), upgrades & patching, performance & capacity tuning, trading-partner onboarding, and recurring service reviews - BizTalk Services (specialist track for teams still on Microsoft BizTalk Server): extended support for legacy/end-of-life BizTalk (SLA-backed monitoring, patching, incident response) and BizTalk development & enhancement (new orchestrations, pipelines, maps, schemas, custom adapters, partner onboarding, defect resolution) — keep BizTalk running and evolving until you migrate to Art2link on Azure (BizTalk extended support ends January 2030) - Primary action: book an architect consultation — a senior integration architect, not an SDR, responds within one business day ## Industries - [Healthcare](https://www.art2link.com/industries/healthcare/) - [Financial Services](https://www.art2link.com/industries/financial-services/) - [Manufacturing](https://www.art2link.com/industries/manufacturing/) - [Logistics](https://www.art2link.com/industries/logistics/) - [Pharma & Life Sciences](https://www.art2link.com/industries/pharma-life-sciences/) ## Documentation - [Documentation home](https://www.art2link.com/documentation/) - [What is an Application](https://www.art2link.com/documentation/what-is-application/) - [Adapters](https://www.art2link.com/documentation/adapters/) - [Pipelines](https://www.art2link.com/documentation/pipelines/) - [Custom pipelines](https://www.art2link.com/documentation/custom-pipelines/) - [Ports — Receive](https://www.art2link.com/documentation/ports-receive/) - [Ports — Send](https://www.art2link.com/documentation/ports-send/) - [Ports — Loopback](https://www.art2link.com/documentation/ports-loopback/) - [Ports — Null](https://www.art2link.com/documentation/ports-null/) - [Ports — Adapters](https://www.art2link.com/documentation/ports-adapters/) - [Schemas](https://www.art2link.com/documentation/schemas/) - [Art2link Maps](https://www.art2link.com/documentation/art2link-maps/) - [Custom map functions](https://www.art2link.com/documentation/custom-map-functions/) - [Message types](https://www.art2link.com/documentation/message-types/) - [Variables](https://www.art2link.com/documentation/variables/) - [Tracking](https://www.art2link.com/documentation/tracking/) - [Snapshots](https://www.art2link.com/documentation/snapshots/) - [Monitoring](https://www.art2link.com/documentation/monitoring/) - [Bottleneck detection](https://www.art2link.com/documentation/bottleneck-detection/) - [Activity audit logs](https://www.art2link.com/documentation/activity-audit-logs/) - [Authentication & security](https://www.art2link.com/documentation/auth-security/) - [Custom domains & TLS](https://www.art2link.com/documentation/custom-domains-tls/) - [Environment provisioning](https://www.art2link.com/documentation/environment-provisioning/) - [Email notifications](https://www.art2link.com/documentation/email-notifications/) - [AI Assistant](https://www.art2link.com/documentation/ai-assistant/): Private-tenant AI features - [AI auto-integration](https://www.art2link.com/documentation/ai-auto-integration/) - [NuGet packages](https://www.art2link.com/documentation/nuget-packages/) - [Azure Marketplace](https://www.art2link.com/documentation/azure-marketplace/): Installation via Marketplace - [Edition comparison](https://www.art2link.com/documentation/edition-comparison/): Starter vs Enterprise - [Starter Edition](https://www.art2link.com/documentation/starter-edition/) - [Enterprise Edition](https://www.art2link.com/documentation/enterprise-edition/) ## Company - [About Art2link](https://www.art2link.com/about/): Built by Cerebrum City - [Contact](https://www.art2link.com/contact/) - [Blog](https://www.art2link.com/blog/) ## Optional - [Full reference for AI engines (llms-full.txt)](https://www.art2link.com/llms-full.txt): Expanded, full-text answers — what Art2link is, BizTalk migration, pricing, deployment model, solutions, and FAQs - [Privacy Policy](https://www.art2link.com/legal/privacy/) - [Terms of Service](https://www.art2link.com/legal/terms/) - [Security](https://www.art2link.com/legal/security/) - [Sitemap](https://www.art2link.com/sitemap.xml)